My job is to make your restaurant more money. Your job is to read for 3 minutes and take ACTION 🚀
LEARN: Top 5 reasons restaurants fail (what to avoid) PT 1
DRINK RECIPE: KISS OF DEATH: A take on a smoky-spicy margarita with pineapple and vanilla
Let’s get into it.
The restaurant business is notoriously challenging, with a startlingly high rate of failures, but that’s not news to a restaurant owner.
Here’s a snapshot of the startling statistics:
– High Failure Rate: A staggering 60% of new restaurants don’t survive past their first year.
– Long-Term Struggles: Even more concerning, 80% of restaurants close within five years of opening.
These figures are a wake-up call for restaurant owners and aspiring entrepreneurs. But it’s not all doom and gloom. There’s a silver lining, and it’s this:
Success leaves clues. The failures of the past can be your learning ground. Mistakes are often repeated, which means they can be identified and avoided. Your restaurant doesn’t have to be another statistic.
Learn, Adapt, Survive, Then Thrive: 5 Reasons Restaurants Fail & How to Avoid Them
(PART 1 of 5)
1. Poor Leadership: A Major Downfall
– The Reality TV Lesson: Shows like “Kitchen Nightmares” and “Bar Rescue” aren’t just entertainment; they’re cautionary tales. EVERY owner and manager in those are TERRIBLE, but there’s a reason..
– Burnout and Lack of Belief: Many struggling owners and managers are simply burnt out and have lost faith in their vision.
– The Owner’s Role: Success starts at the top. Owners must be driven, believe in their product, and have a clear vision for customer experience. Then..
– Creating the Experience: It’s all about teamwork. Managers and staff need to be involved with ownership in crafting an amazing EXPERIENCE from the moment customers walk in until the moment they leave. The host, servers, bartenders, bussers, food runners, and kitchen staff ALL need to be in on this vision and step-by-step experience being provided. It needs to be crystal clear to everyone and what their part is. How do you get everyone on the same page?
– Systems Upon Systems: Effective systems ensure consistency and accountability, from the hosts to the kitchen staff.
– Involvement Breeds Support: When managers are part of the process and progress through accountability systems, they’re more likely to support and uphold the standards, driving motivation and accountability.
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Stay tuned for PART 2
Can’t wait? Watch the full video now.
COCKTAIL HOUR
Use this simple strategy to make your slowest month, your busiest month!
I made a video explaining why Kitchen Nightmares is made for TV ratings and why it has such a high failure rate with the restaurants it saves. This gentleman took it personally. 😂😂😂
I’ll always tag my subject lines with this 🟢, so keep an eye out 😉
Looking forward to the next one,
